Resume
Award-winning video professional with extensive experience across the full scope of video production, delivering strategically aligned, high-quality video content across broadcast, digital, and social channels. Passionate about translating complex business objectives into "human-first" visual narratives that drive community engagement and results.
Professional Summary
Experience
*Own the end-to-end video production lifecycle, ensuring all video assets are production-ready and strategically aligned with corporate goals.
* Partner with external video production companies and freelancers to coordinate video shoots
* Write and produce video ads for broadcast and digital distribution
* Serve as a collaborative partner to creative teams and stakeholders, translating complex briefs into compelling visual stories that adhere to strict brand standards
* Engage contractors to create unique marketing opportunities beyond video production
* Demonstrated a passion for results by developing video marketing strategies that balanced creative quality with efficiency
* Established procedures and guidelines that promoted an exceptional production experience for the marketing team and our partners
Videographer + Producer
SWBC - May 2023 to Present
* Operated as a full-cycle production business, managing project budgets, contract negotiations, and timelines to ensure high-quality delivery with a focus on client success
* Acted as a creative consultant for diverse clients, translating their business objectives into targeted video content that maintained strict brand standards across digital and social platforms
* Managed a diverse inventory of production equipment and business assets, ensuring production-readiness while making strategic reinvestment decisions to stay up to date with industry technology trends
* Navigated complex logistics and technical hurdles with decisive judgment, ensuring projects remained on schedule and within budget, even in high-pressure, "on-location" environments
Videographer
Self Employed - May 2018 to May 2023
* Produced docustyle features and educational content designed to demystify complex legislation, ensuring constituents felt informed, heard, and connected to their representation in the Texas Senate
* Developed and enforced visual standards across all digital platforms to ensure a consistent, trustworthy, and "people-first" brand voice that resonated across diverse Texas demographics
* Partnered with digital strategists and policy experts to translate legislative priorities into compelling visual narratives, ensuring that every piece of content served a specific purpose for the public good
Video Producer
Texas State Senator Roland Gutierrez - January 2020 to January 2023
Education + Awards
radio-television-film
Bachelor of science
The University of Texas at Austin - Class of 2017
Writer/Producer - SWBC Success Stories featuring Micah Parsons